It can be challenging for a business that does stellar work and provides exceptional services to get more customer reviews online. The majority of consumers only leave a review for a bad experience. That leaves business owners frustrated that their online reviews are less than perfect.
Often, all you really need to do to get more customer reviews that are positive is to just ask them. This is a critical piece to building your online presence because there are currently 95% of Americans now own cell phones and this number is growing.
Reviews are now considered so important that major search engine and review sites now rank each business higher or lower in their local search results, depending on how many recent reviews that business has and their overall ratings score. This is because people want to work with businesses that have more positive feedback. The more positive reviews your business has, the more trustworthy your business appears.
Getting customer reviews for your business can be a bit tricky. Your customers may forget or it may not be at top of mind. However, here are the 5 best ways to get more reviews for your business.
1 .Get listed in multiple directories
Add or claim your listing in the popular ones like Google for Business, Bing Local, Insider Pages, Yellow Pages, and Yelp. You can see how your business listings are looking at Moz Local. Just enter your business name and zip code in the search box. Being listed in the directories makes it easy for customers to leave their comments about their experience with you.
2 - Ask your customers to leave you a review
You can ask them in person or by handing your customers a flyer with your business review pages, for example. You can also send a personable, genuine email to your satisfied customers when you are at top of mind. Be honest about why you are asking
Here is an example of a flyer from Whitespark that you can provide customers which explains to them a few steps that they can follow to leave a review.
3. Post Review Stickers
If you own a retail store, you can order stickers from Yelp, Foursquare, and Facebook and stick it it on your entry way door and exit door so your customers can see it.
4- Attach Review Request To Receipts & Invoices
Staple a one page review sheet to your invoices as a subtle reminder for your customers.
5 - Set Up Review Automation
Use an automated software to do the heavy lifting - you can you can send a customer a thank you for doing business email or text that includes a survey question asking if they had a good or bad experience. A bad experience will capture a customer's response through a form, which will be directed to customer service to be handled personally. A good experience will direct the user to leave a review on Google or your chosen platform.
Getting more customer reviews is usually the last thing on your mind, but so important for building your reputation and increasing sales. It really doesn't have to be that complicated. Digital House Creative makes it easy for you to get positive customer reviews by asking your customers at just the right time and in a tactful way. Lean more about how we can help you!